About Google Latest Update

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The last major update by Google was the Penguin 4.0 algorithm. It is the real time update for Google. With this change, Penguin's data is refreshed in real time, so changes will be visible much faster, typically taking effect shortly after we recrawl and reindex a page. It also means we're not going to comment on future refreshes.

 

SEO new updates related to Hummingbird are as follows:

• Application of meaning technology to billions of pages from across the web
• Use of Knowledge Graph facts to ensure better search results
• Easy recognition of Keyword stuffing
• Effectiveness of Long-tail keywords